Digital Marketing Explained in Fewer Than 150 Words
Digital marketing is a fundamental solution for any company, brand, organization, or individual looking to promote content online.
Because of its cost-effectiveness, and its ability to reach millions of people, digital marketing became the dominant form of modern marketing.
Although traditional marketing still plays an important role in the industry, digital solutions are becoming more accessible, enabling smaller businesses to compete with bigger companies.
Digital marketers can raise awareness in various ways. Some rely on social networking, while others use online ads and mailing lists. Content creation (like blog posts or videos) is becoming increasingly relevant. Oftentimes, a digital marketing campaign will involve a combination of all of the above for best results.
Digital marketing can be used to reach people from all over the world, but it is also ideal to appeal to local clients, due to the ability to target people based on various parameters, including location.
