Social Media Influencers

May 4, 2022 2022-08-12 18:26

Social Media Influencers

Build trust within communities and get more sales without spending on ads

We get it. It’s hard to introduce your products to people who don’t know who you are yet. It’s hard to get them to know, like and trust you on your first meeting. Calling influencers for help gets you in front of their community and piggy back on the trust they have long built. Become the top-of-mind product or service in small communities and let them do the marketing for you.

Social Media Influencers Social Media Influencers
Social Media Influencers Social Media Influencers

Benefits

Increase brand awareness and reach

    • Consumers will be comfortable trying your product because a person they trust (aka the influencer) recommended it to them. 

Long-term partnerships

    • Influencers gain a clear understanding of your brand’s voice, tone and personality. This will enable them to be your brand’s cheerleader and influence others’ buying decision.

Build credibility

    • Consumers will understand how your product or service works because someone they trust demonstrated how to use it.

Service Offerings

Campaign Management 3-month period
  • Creation of brief and campaign objectives
  • Identification of suitable influencers
  • Shortlisting and presentation of talents
  • Screening of all influencers for required analytics
  • Negotiation on deliverables and budget with individual influencers
  • Reconciliation of post-campaign content and required insights (impressions, engagements, etc)
  • Ownership of all the content created for online use (so you can use this for emails, Facebook Ads, your social media, etc).

Note: A marketing budget is needed be set aside for payment to your brand ambassadors / influencers.

Strategise

We will go through your campaign objectives and budget to identify what a successful campaign looks like for you

Manage

We will create a brief for candidate influencers and shortlist the suitable influencers based on your target audience

Deliver

We will execute all plans and strategies. Also, this is when we will publish content

Report

After the campaign, we will analyse its reach and engagement metrics to know how to reach optimum performance

Process

  • Strategise: We will go through your campaign objectives and budget to identify what a successful campaign looks like for you.
  • Manage: We will create a brief for candidate influencers and shortlist the suitable influencers based on your target audience.
  • Deliver: We will execute all plans and strategies. Also, this is when we will publish content.
  • Report: After the campaign, we will analyse its reach and engagement metrics to know how to reach optimum performance.

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